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Restaurant and Entrepreneurship

General Info

Innovate with a Global Perspective

Rooted in a global perspective, our Restaurant and Entrepreneurship curriculum examines food and beverage standards and best practices across Korea, internationally, and in emerging markets. You’ll master the technical foundations of the field while developing essential leadership and managerial skills in areas such as marketing, branding, finance, innovation, and development.

Designed for students who have an interest in pursuing a vast spectrum of food and beverage service-oriented careers, Woosong's Restaurant and Entrepreneurship undergraduate program will help you gain the analytical, interpersonal, and organizational skills needed to become a successful hospitality professional. You will learn key concepts, strategies, and practical skills necessary for managing, owning, and operating a successful restaurant, bar, or other food and beverage business. You will develop confidence in your ability to manage your business’s finances and learn key operational functions like menu design, income statement analysis, pricing, margin analysis, supply chain management, guest service processes, and employee engagement and performance.

The Restaurant and Entrepreneurship program will enhance your entrepreneurial abilities and equip you with the knowledge and skills required to be innovative in business. Our unique curriculum allows you to create and develop novel but sound entrepreneurial concepts that span the food and beverage spectrum. Examine business opportunities in food-and-beverage service such as food trucks, quick-service eateries, upscale restaurants, coffee bars, beverage establishments, and virtual service ventures. We provide a strong culinary foundation along with your business and entrepreneurship education. Your practical classes will allow you access to industry-standard equipment, so you will be ready to innovate with confidence. Challenging projects and conversations with industry experts, entrepreneurs, and financiers will give you the confidence to kick-start your own project and define the future of the food and beverage industry.

In the classroom, you’ll learn from industry experts and innovators, who bring specialized knowledge and experience across various sectors of the field—from contract foodservice to fine dining, from beverage management to wine and food tourism, and beyond. Outside of class, you’ll have opportunities to expand your network through real-world industry partnerships, simulations, case studies, and events with some of the world’s largest hospitality organizations.

Join us to Collaborate, Make an Impact, and Empower Yourself.
The possibilities are endless!

Career Development Roadmap (CDR)

Begin with the end in mind. This means that you should always begin any project or journey with a clear direction and final destination. This is especially important as you start your post secondary education studies. At Woosong University, we want to make sure that you are on the right path for your career goals, and our CDR, Career Development Roadmap, helps you understand how what you are learning will fit into your end goal.

This career requires high levels of knowledge and understanding of the rapidly changing characteristics of the restaurant industry. To ensure our graduates are ready for a job as a restaurant manager the Restaurant and Entrepreneurship program prepares you with these skills as well as the restaurant industry and distribution practice to acquire professional knowledge with the following:
Minor: Food Industry Software or Restaurant and Event Management Convergence Significant Subjects: Intro to Entrepreneurship, Creative Menu Practice, Marketing for Food and Service Industry, Entrepreneurship 3: Finance, Restaurant Layout and Design, Customer Relationship Management in the Hospitality Industry
Certificate: Restaurant Management Manager, Restaurant Management Instructor, Cooking Industry Technician:
With this training, you can look forward to gaining employment as a hotel and restaurant F&B manager, global franchise restaurant manager, or food service related start-up consultant.
This career requires high levels of professional knowledge and acquired skills in the field of cooking. To ensure our graduates are ready for a job in the food industry, the Restaurant and Entrepreneurship program prepares you with these skills along with the ability to take charge of a kitchen with the following:
Significant Subjects: Escoffier, Culinary Fundamentals, Korean Cuisine, Creative Catering and Event Planning, Wine and Food Tourism, Modern Asian Cuisine
Certificate: Governmental Affairs Chef, Public Sector Chef, Cooking Industry Technician:
With this training, you can look forward to gaining employment as a food coordinator, food menu developer, or part planner.
This career requires high levels of knowledge of the food and beverage industry. To ensure our graduates are ready for a job in the beverage industry, the Restaurant and Entrepreneurship program prepares you with these skills as well as restaurant customer service and business management skills with the following:
Significant Subjects: Intro to F&B Management, Contemporary Issues and Strategies in Food and Beverage Management, Advanced F&B Service Skills and Technology, Wine Sommelier, Food & Wine Pairing and Sonic Senses, Specialty Coffee
Certificate: International Bartender, Wine WSET, Barista, Brewing/Bartender Craftsman:
With this training, you can look forward to gaining employment as a sommelier, bartender, or barista.

Program Highlights

  • Curriculum designed to match international industry requirements and standards
  • Experiential education opportunities in state-of-the-art facilities designed for restaurant and culinary arts
  • Dual-degree education programs with Institut Paul Bocuse in Lyon, France, or CETT School of Tourism, Hospitality and Gastronomy in Barcelona, Spain
  • Industry-based practical experience and internships
  • Global employment opportunities

Partnerships

Our industry and university partnerships open up global opportunities for students and staff. University collaborations in North America, Europe, Asia, and the Middle East enhance the student experience by providing dual degree and exchange programs opportunities. Our industry partnerships provide students with current internships and work experience that can lead to job placement after graduation.
All of our collaborations enhance the quality of our research, improves teaching and learning, and generates innovation.


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